6.12
Average appointments per week.
Anonymous dealer case study · Lead scheduling
From 6.12 to 14.38 average appointments per week.
An anonymous Midwest dealer improved average weekly appointments by 136% through a more consistent path from new inquiry to real human follow-up.
Documented result
136% more average appointments per week.
Average weekly appointments rose from 6.12 to 14.38. Dealer identity, campaign details, revenue, and testimonial remain private.
14.38
Average appointments per week.
136%
Increase in the reported weekly average.
What this shows
Lead handling is part of the marketing system.
The published data supports a clear operational lesson: demand needs a consistent, human response path before it can become booked appointments.
Capture the inquiry
Clear lead paths make it easier for prospects to take the next step.
Follow up consistently
Timely, human outreach gives active inquiries a better chance to become conversations.
Measure appointments
Weekly appointment data creates a clearer picture of operational movement.
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How to read this case study.
These boundaries keep the published result specific to the evidence available.
Tracking period
The exact before-and-after date ranges have not been approved for publication.
Baseline
The published baseline is 6.12 average appointments per week; the reported after-period average is 14.38.
Calculation definition
The client-reported 136% lift was calculated from the underlying weekly averages. The displayed averages are rounded to two decimals and independently calculate to approximately 135%.
Not measured
Revenue, closed sales, profit, return on ad spend, ROI, media mix, and channel-level attribution were not measured for this published result.